Investing in Japan
US-Headquartered Knewton Inc., the leading adaptive learning technology company entered the ed-tech market in Japan
Feb 07, 2017
US-Headquartered Knewton Inc., the leading adaptive learning technology company established its Japanese subsidiary, Knewton Japan K.K. in Tokyo. The company provides adaptive learning SaaS platform which enables individual students to receive personalized learning experience based on their level of proficiency. Over 13 million users have already engaged online learning products powered by Knewton worldwide.
Adaptive learning has been recently drawing a wide attention since diverse academic abilities is the common problem in varied educational sector. Knewton has partnerships with Japanese educational players and launched the first products in 2016, and more products and titles are in the works and planned to launch in the 1st half of 2017.
The JETRO Invest Japan Business Support Center (IBSC) has been offering support to Knewton Inc., since the establishment of its Japanese subsidiary. Indeed, JETRO IBSC has provided market information, consultation on labor affairs, assistance for PR activities and business matching,