Investing in Japan
Latest UpdatesUS IIoT platform provider Litmus Automation establishes company in Tokyo
Oct 31, 2018
Since its founding in Silicon Valley in 2014, Litmus Automation has delivered its Industrial Internet of Things (IIoT) cloud platform to a number of global companies, including automakers. Its clients & partners include global "Fortune 500" companies like Saint Gobain, Parker, and Hewlett Packard Enterprise, with global agreements. In the US, the company is also contributing to connected car projects by Nissan.
With IoT becoming mainstream, industry is forced to connect every sort of device to the Internet and to deliver rapid real-time analysis. Independently building an IoT platform entails risks in terms of security for companies and is time consuming and expensive. However, with Litmus Automation’s end to end IoT platform, which ensures excellent security and scalability, and connectable to any device, getting started on complex IoT projects can be done within a few days or weeks. Expensive infrastructure investment is unnecessary and, unlike other companies, price structure for the software is cost effective. In addition, companies can integrate data of different communication methods collected from existing manufacturing facilities and industrial equipment with all kinds of business applications used by companies such as CRM and ERP. This centralized management of data contributes to improving productivity and efficiency of factory operations.
In addition to its head office in the United States, the company has a sales and maintenance base in Toronto, Canada, and has conducted sales in France, China and Korea. While it had been selling through a distributor in the Japanese market, in April 2017 the company established its third base, Litmus Automation Japan K.K. in Tokyo with the aim of expanding sales channels and strengthening after-sales services to customers. It plans to set up a test center in Japan, where many companies can pursue advanced smart factory automation (factory automation with Internet-connected computer-controlled equipment), in order to adapt to the standards of various customers. Its Japanese subsidiary will also function as its regional headquarters for Asia and it also aims to set up sales bases in China, Korea and Singapore, and expand business.
For establishment of the company’s Japanese base, the JETRO Invest Japan Business Support Center (IBSC) provided consultation（on visa application）, information (on market and incentive programs of local governments), business matching , and arrangement of site visits of areas with potential for experimental projects. IBSC also introduced a service provider (real estate agency).