Current Programmes


Meet Japanese Companies with Quality - Online

We are pleased to introduce Japanese companies with cutting-edge technology, wonderful cuisine and high quality goods and fashion.
The foundation and growth of Japan's economy depends on small but proficient enterprises such as these. Learn more about them here. They are seeking out online business opportunities abroad for their products.

             Online Invitational Buyer Programmes 
                                          for companies wanting to procure products from Japan



JETRO Music Contents Online Business Matching Program      
JETRO will arrange online business meetings between International buyers (Distributors, Streaming services, Booking agencies, etc.) and Japanese sellers by web conferencing software via the internet. Buyer will be able to select a few dates and time available between October 25 and 29, 2021. 
For more information, click here 外部サイトへ、新しいウィンドウで開きます .



JAPAN STREET is new B to B online catalog service exclusive for JETRO buyers. Registered buyers can search finest Japanese products on “JAPAN STREET” anytime anywhere!  

Due Date: March 31, 2022

JAPAN LINKAGE is a new B to B E-commerce service to create matching opportunities between Japanese companies and overseas buyers though the world major EC platforms incuding
For more information, click here 外部サイトへ、新しいウィンドウで開きます.

Due Date: March 31, 2022

Tsubame Sanjyo Trade Show    October 6-7, 2021          
Explore Craftsmanship and Culture in Japan!

Tsubame-Sanjo is a highly dynamic region for metal manufacturing and processing. The industry of Tsubame-Sanjo inherited from pioneer craftsmen is utilized nowadays in the manufacturing of hand hammered metal crafts and sharp-edged craftsmen's tools. Currently, Tsubame-Sanjo forms a major industrial cluster area of industrial products which inherited the ancient tradition such as cutting tools, work tools, metal tableware and others products making its name known of course in Japan but also in the world.

Tsubame-Sanjo produces the majority of all of present-day Japan’s cutlery, and its advanced techniques used to make the cutlery that is used at the Nobel Prize Award banquet that follows the ceremony.

This virtual design trade show in Tsubame Sanjyo, Niigata program will be held in October 2021, focusing on Japanese design related items in Tsubame Sanjyo. JETRO will coordinate one-on-one online business meetings.

Please check Tsubame-Sanjyo's products at the Discovery Niigata Website 外部サイトへ、新しいウィンドウで開きます
How to Use Discovery Niigata外部サイトへ、新しいウィンドウで開きます

Discovery NIIGATA is a BtoB matching site that gives you insights into major production areas, company profiles and product specifications in Niigata.

JETRO Global Eye (Video) "Showing the Magic of Manufacturing – An initiative in TsubameSanjo" 外部サイトへ、新しいウィンドウで開きます

Due Date: September 14, 2021

Essence of Japan - Mastery Collection -                               

This project involves Japanese producers who excel at the art of creation utilizing the local resources such as crafts, traditional products, and household goods that will lead the next generation of Japan.

Their products present the highest quality mastery products made in Japan with strong background in traditional techniques and rich cultural context behind the works.

For more information, please click here 外部サイトへ、新しいウィンドウで開きます.



               Note: further FY2021-2022 programmes will be announced on an on-going basis.
               (Past Programmes for reference although each year different programmes are selected)

If you are a buyer in any one of these sectors and is interested in participating in one of our programmes, please contact JETRO Toronto at: