About Us

Window for Trade to Japan and the International market

The Japan External Trade Organization (JETRO) is an independent administrative agency tasked to promote trade and investment. JETRO Manila belongs to the organization's worldwide network of over 73 offices in 55 countries.

Starting out with a staff complement of one Japanese and one Filipino staff in 1958, the Manila office has grown both in size and functions over the years. The original purpose for which it was created, i.e. to promote exports of Japanese products, has evolved into various facets of activities geared towards the promotion of trade and investment.

JETRO gives particular focus on assisting both the Japanese and Filipino small and medium-sized enterprises (SMEs). For the Japanese companies, JETRO Manila office provides the means to create business tie-ups with local companies as well as assistance in terms of other investment opportunities in the country. On the other hand, Philippine companies benefit through JETRO's programs and services through technology improvement, environmental protection and business matching.

JETRO Manila Team

Tomohiro Ando, Executive Director

- Message from the Executive Director

Masashi Iwami, Senior Investment Advisor

In charge of the Business Support Center by accommodating inquiries and application for tenancy in the BSCP rooms. Also sphere-heads the investment promotion by receiving appointment requests and providing comprehensive information on the Philippines' investment climate and policies to potential Japanese investors and existing Japanese companies doing business in the Philippines.

Masahiro Ishikawa, Research and IPR, Accounting

Person in charge in conducting regular market studies and surveys on the flow of trade and investment between the Philippines and Japan, and in the dissemination of such to the general public. Also supervises tasks related to the Institute of Developing Economies Advance School (IDEAS).

Daisuke Tsukao, Project Management

Supervises the export promotion by endorsing Japanese exports and diversifying Philippines consumers' selection with a special emphasis on 5 high potential industries: Textiles (fashion & apparel); Food; Design (including regional traditional arts & crafts); Content; and Machines/Equipment & Parts. Oversees trade promotion in general through participating in various international trade fair of local industries and through business matching services.