J-Bridge Platform Europe Launch Event “Green Growth Strategy makes Business Chance to European companies (tbc.)”- 17 May 2021
Apr 30, 2021
![]() |
![]() |
In October 2020, Japanese Prime Minister Suga declared the goal of realizing a carbon-neutral, decarbonized society by 2050. The Japanese government led by Ministry of Economy, Trade and Industry (METI) formulated a “Green Growth Strategy through Achieving Carbon Neutrality” in December 2020.
To promote innovation in carbon neutral related industries in Japan under this new policy, METI and the Japan External Trade Organization (JETRO) started a new project in April called “J-Bridge Platform Europe”, focusing on carbon neutral sectors. Within this project, JETRO will support business tie-up between innovative European companies (including startups) and Japanese corporates to promote the open innovation activities of these Japanese companies.
Representatives of Japanese industry and leading European companies within the renewable energy sector will exchange their opinions about the perspective of future business opportunities in Japan.
Date : 17:00 – 19:00(JST) / 10:00 – 12:00(CET) / 9:00 – 11:00(GMT) on 17 May 2021
Format : Online Seminar
Organizer : Japan External Trade Organization (JETRO)
Co-Organizer : Ministry of Economy, Trade and Industry (METI)
Supporter : KEIDANREN (Japan Business Federation)
Audience : Companies from both Europe and Japan in Carbon Neutral related industries
Capacity : Around 300 People
Language : Simultaneous Interpretation (English / Japanese)
Participation Fee : Free of Charge
Application : Pre-registration Required https://www.jetro.go.jp/form5/pub/jaa/jb_europe_launch_en
Deadline : 5:00 (CET) on 14 May 2021
Program (CET): <PDF version>
10:00-10:05 Greetings: Ministry of Economy, Trade and Industry Japan (METI)
10:05-10:10 Opening Remarks: Chairman & CEO of JETRO,
Mr. SASAKI Nobuhiko
<Session 1: Business opportunities between Japan & Europe -Carbon Neutral in general>
10:10-10:25 Key Note1 “Green Growth Strategy & Expectations from Japanese Industry“ (tbc)
-Speaker: ENEOS Holdings. Inc.
Mr. SUGIMORI Tsutomu
Representative Director, Chairman of the Board Group CEO
10:25-10:40 Key Note2 “Today´s energy world and the role of Siemens Energy“ (tbc)
-Speaker: SIEMENS Energy AG
Dr. Jochen Eickholt
Member of the Executive Board of Siemens Energy AG
Member of the Executive Board of Siemens Energy Management GmbH
10:40-10:55 Key Note3 “Today´s energy world and the role of Equinor“ (tbc)
-Speaker: Equinor ASA
Mr. Jens Økland
Senior Vice President and Head of Business Development in Equinor offshore wind
10:55-11:00 Introduction to J-Bridge Platform (JETRO)
-Speaker: NAKAGAWA Takashi, DX Promotion Team Leader of JETRO
11:00-11:30 Panel Discussion
1) Mr. Jean-Francois RÉBEILLÉ, COO & Representative Director, BayWa r.e. Japan K.K.
2) Mr. Jan Warzecha, Representative Director, juwi Shizen Energy Inc.
3) Mr. YAMADA Mutsumi, Country Manager, IDEOL Japan LLC
Moderator: Ms. KAWADA Mio, Director-General, Invest Japan Promotion Division of JETRO
<Session 2: Business opportunities between Japan & Europe -Offshore wind energy>
11:30-11:35 The potential of wind power generation in Japan and technological strength of Japanese
companies (tbc)
11:35-11:55 Pitch by 4 Japanese companies
1) Mitsubishi Electric
2) ISHIBASHI Manufacturing Co., Ltd.
3) Hamax Co., Ltd.
4) Unytite, Inc.
11:55-12:00 Q&A
12:00 End of the event