About JETRO Brussels
JETRO, or the Japan External Trade Organization, is a government-related organization that works to promote mutual trade and investment between Japan and the rest of the world. Originally established in 1958 to promote Japanese exports abroad, JETRO’s core focus in the 21st century has shifted toward promoting foreign direct investment into Japan and helping small to medium-sized Japanese firms maximize their global business potential. To promote mutual trade and investment between Japan and the rest of the world, JETRO utilizes fully its network; JETRO has over 40 offices in Japan and more than 70 overseas offices.
JETRO Brussels has four main objectives:
1) The promotion of investment to Japan
2) The promotion of exports from Japan
3) The promotion of a Free Trade Agreement between the EU and Japan
4) And to excel in its role as the European Research Hub for JETRO
Regarding investment in Japan promotion service, in particular, JETRO offers a range of support and services aimed at helping European companies’ set-up or expand business in Japan.
We also support Japanese companies active in European market by providing market information, offering business-matching opportunities, assisting in trade fairs. In Recent year, JETRO promoted and assisted the global market expansion of Made-in-Japan foods and JETRO Brussels assisted the European market entry of made-in-Japan foods.
We also promote business matching activities such as inviting potential Belgian buyers to Japan to present targeted Japanese products, this is aimed at establishing long-term business relationships between Japanese and Belgian companies.
Our other key task is in the role of a research hub providing information on the EU, the European market, changes in legislature, general news, and any other pertinent information; the information is gathered and processed in our Brussels office, and then diffused to mainly Japanese readers to aid Japanese firms in Europe.
On this website, you can find information about bilateral trade to and from Japan, and also details about JETRO's programs and activities.
In the current era of Information Technology, information proliferation means that information is more accessible than ever before, however not all information is useful or trustworthy. We at JETRO are tasked with researching, selecting and providing the most up-to-date, useful and dependable information, available for free on our website as a service to aid Belgian companies looking to invest or trade with Japan.
I would like to thank you for visiting and using our website.
Mr. H. INOUE
Director General of JETRO Brussels