Description:
The screen shows a part of a building surrounded by greenery. On the right in the foreground, there is a light blue signboard written as "Fairfield BY MARRIOTT," the leaves of trees behind which are in the wind.
Caption:
Discovering hidden value to create new businessMarriott International, Inc.
Description:
Under the purple sky, the torii gate of Itsukushima Shrine is silhouetted in the sea. A small boat emerges from the right of the screen, moving toward the torii gate.
The screen shows a snow-covered Mt. Fuji, in front of which there is an elevated railroad on which a Shinkansen bullet train runs from the left to right side.
The screen then shows the back of a woman in a peach-colored kimono with her hair tied up with a peach-colored hair ornament, who is walking toward a tile-roofed building.
A night view of Tokyo appears. There are Rainbow Bridge in the center of the screen and high-rise buildings in the background. Illuminated Tokyo Tower stands among the buildings.
More high-rise buildings are in the foreground. In the lower side of the screen, there are roads, and boats are traveling on the water.
The screen fades to white.
Narration:
Marriott International, one of the world's largest hotel chains, has came to Japan in 1988.
As part of its expansion in Japan, Marriott is currently engaged in a project that allows you to experience Japan's hidden gems.
Description:
The screen shows nine images of the facilities of a hotel.
A bright lounge with large windows, an indoor lounge surrounded by greenery on an upper floor of the high-rise building, a fantastical corridor illuminated in pink, a bar with a stage and colorful tables and chairs, a large, bright guest room with a double bed, a lounge with a calm atmosphere, a pool viewed from right above, a clean, hygienic gym, and an open lounge facing the sea.
Narration:
The project is called 'Fairfield by Marriott Michi-no-Eki Project'.
It was started in 2020 in collaboration with Japanese housebuilder Sekisui House.
The project has also been a collaboration with local authorities, Fairfield by Marriott Hiroshima Sera that was opened in 2022 is one such hotel.
One can use the hotel as a hub to get to know the town's unique attractions, including its nature, people and cuisine.
Description:
The screen shows the upper side of a building with a white frame that bears the words "Fairfield" in light blue and "BY MARRIOT" in black. The building has black walls.
There are two red trees standing in front of the building.
The whole of the three-story building appears. There are an entrance in the foregorund and three-story blocks lined up in a row toward the background.
Trees surround the building, whose green areas are neatly zoned.
A photo appears over the image. A man with glasses and a man with a gold tie are shaking hands with smiles in front of the wall with the logos of Marriott, Fairfield, and SEKISUI HOUSE, holding a signed document together.
The screen shows a white hotel standing on the coast. The sky is clear, and the sea is clear and blue.
The screen shows a four-story white hotel in a wide and flat location. It is surrounded by greenery.
The screen shows a light blue signboard written as "Fairfield BY MARRIOTT" in white.
The screen shows a three-story black and white-based hotel from a lower right angle.
It has a triangular roof and extends long toward the background. There are mountains in the background.
The screen switches to show the entrance of the building.
The glass door opens, and the camera enters the lobby. In the lobby, a man in a suit is walking toward the camera. There are two counters in front. Another man is standing at the right counter. The man who came toward the camera stops and bows. Following him, the man in the back also lowers his head.
A man wearing a suit and glasses on the right of the screen is talking to a person on the left, pointing to something with his right hand. In between them, a man in a black suit is bowing his head with a smile, while looking to the left direction.
Caption:
Project Overview
Description:
The screen shows the upper side of a building with an exterior wall with the logo "Fairfield BY MARRIOTT" against the sky. The trees are fluttering in the wind.
A man in a suit is talking toward the camera, clasping his hands in front of his body. The right wall is decorated with three monochrome photos. There are the front counters in the background.
Caption:
Yoshinori Fujioka
Operation Manager
Fairfield by Marriott Hiroshima Sera
General Manager Fujioka:
Sera Town has no shortage of beautiful natural scenery, historical buildings, and delicious food, and we have received a positive response from our guests.
The hotel does not have a restaurant and specializes in overnight stays with minimal facilities, making it a base for sightseeing in the Hiroshima area.
We believe that this will allow guests to enjoy dining outside the hotel, enjoy a more in-depth trip to Sera Town, and directly experience its charms.
Description:
The screen shows a room with two beds side by side. There are a wall-mounted television and a painting on the wall.
Cushions on a navy sofa appear.
A washbasin appears. A mirror stands to the left of the round washbasin. There are amenities such as towels and toothbrushes under the mirror. There is a double bed behind the washbasin.
The screen shows a wood-based room with a large window on the right side.
A brown long table is placed in the center with its longer side facing the camera. There are four chairs along each of the longer sides of the table. There are five black hanging lights above the long table. Behind the long table, there is a partition separating the kitchen in the back.
The screen shows a black lattice rack and a sofa, both embedded in a wood-based wall.
On the shelves, vases, toys, books, etc. are neatly placed.
In a large room of a Japanese house, several people are eating at a kotatsu table, beside which there is their baggage.
The screen shows a person from above who is trying to eat with knife and fork.
The screen shows a steamy turnip being lifted up from a bamboo basket steamer with chopsticks.
The screen shows a close-up of the hands of a person eating a meal from a side angle.
The screen switches to show a sea of flowers.
From the foreground, orange, purple, red, and yellow flowers are blooming and swaying in the wind.
A tulip field appears. From the foreground, there are white, red, and yellow tulips.
Two carved wooden masks are displayed side by side on a fan-shaped wooden base. Both have drooping eyes with a smiling expression on their faces.
A nio guardian statue appears through a lattice. Its eyebrows are lifted and eyes are wide open. It has a grim expression on its face, clamping its lips together.
A historic Japanese temple appears. There are lanterns and an incense tower, beside which tubs are placed. Two people are praying in front of a temple hall in the background.
Mr. Fujioka, the operation manager, is speaking.
Fujioka:
I have heard that there is a new spirit of welcome in Sera Town as visitors who have not come to the town before experience its charms.
Caption:
Report from Sera Town
Description:
A blue sky appears. The camera moves down to show a building. It is a low-rise wide, glass-clad building with a high ceiling. Planters are placed on the sidewalk in the foreground, in front of which is a road. There is a low mountain behind the building.
A man in a suit is talking at the sales floor of a store where bread and other foodstuffs are placed. People are shopping behind him.
Caption:
Atsushi Nishihara
General Manager
Sera town sightseeing association
General Manager, Nishihara Division:
When I heard that a Marriott hotel was coming to Sera Town, I was really surprised and could not believe it.
It was a time when we were just beginning to work on attracting guests from overseas.
We have been working hard to make this opportunity a big one, as we want to cooperate well with them and build a win-win relationship for both parties.
Description:
The screen shows the upper body of General Manager Nishihara.
The screen then shows an overhead view of a bright sales floor with a large window.
There is a counter on the right of the screen, where clerks are serving customers. People are looking at products on the sales floor.
A man in a brown down jacket and a woman in a beige down jacket are talking. The man picks up a bottle, and the woman is talking with a smile.
The screen shows a woman in a black jacket. Next to her is a man in a khaki hoodie, who is holding a baby.
The camera moves from left to right in front of shelves lined with bread, and a man in black and a woman in white pass in front of the camera. Each piece of the bread on the shelves is packed in a bag.
The screen shows a building that looks like a private house. It has a signboard saying "Okonomiyaki" and "Iron-Grilled Food," and its first floor is a restaurant.
The screen shows a bust shot of a man in a black T-shirt.
Behind him, cooking utensils are hung.
Caption:
Shinichi Murata
Manager
Okonomiyaki and Teppan Cuisine – Waraya
Murata Store Manager
It was great to have the Marriott hotel.
I feel that the number of visitors to Sera has increased, and I think that the number of foreigners and people from the city has also increased. Everyone is happy.
Description:
Manager Murata, standing in front of the kitchen, is talking with hand gestures.
White dough is being spread over an iron plate with a ladle.
The screen shows a close-up of Manager Murata's face. He looks over his left shoulder.
He presses steamy okonomiyaki firmly from above using two spatulas.
A woman in an apron appears. She sprinkles green laver over the okonomiyaki with sauce on an iron plate.
The screen shows a close-up of okonomiyaki. It is covered with plenty of green laver and green onions.
General Manager Nishihara speaks.
Nishihara:
Some stores have already started to use multi-lingual signage, and some have developed new menus for meals.
We are still in the process of development, but the Michi-no-Eki will play a central role in communicating our message and attracting as many foreign visitors as possible. We would like to make our town such a place.
Description:
The screen shows colorful pickles in jars.
A number of hamburgers wrapped in brown paper are randomly placed on a shelf. Red letters reading "Seragyu Hamburger" and a black illustration are printed on the wrapping paper. On another shelf, there are hamburgers with the words "Seragyu Stamina Hamburger" on the wrapping paper.
Packs of sushi are lined up. On the far right, there are several packs of sushi with grilled fish-like color. On the left, there are packs of cooked rice with maitake mushrooms.
General Manager Nishihara speaks.
Description:
Four members of a baseball team who wear dark red uniform wind breakers are in a shop, looking at something.
A young man in white with a mask and a young woman in black with a mask are looking at products on the sales floor. The man is leaning forward to closely look at a product.
There are a woman in a polo shirt with a mask who is holding out a paper bag and a woman in hooded clothes with her back to the camera.
The woman with a mask is smilingly handing the paper bag to the woman in hooded clothes, who receives the paper bag and reaches for the plastic bag next to it. The woman with a mask bows with a smile.
A foreign male tourist in a black down jacket is smiling, holding in his arms a baby wearing a pochette with a shape of a cartoon character.
There are racks containing bottles and small boxes in the foreground, in front of which there are the man in the black down jacket with the baby in his arms and an elderly woman in a gray down jacket.
The man picks up a product in a bag and the elderly woman looks into it as well.
The screen shows the man from the chest up and the baby in his arms.
The man is talking with a smile on his face. The baby wears a knitted cap.
The baby is looking at the camera with a finger of his or her left hand in the mouth.
Foreign tourist:
I was surprised by all of the interesting alcohol and food, and I got a little bit more interested in Sera.
Description:
Three men are at a round table.
They are eating ramen with chopsticks, while sometimes talking with each other and laughing.
A man in black is drinking soup with a china spoon.
Holding the spoon in his left hand, he is bringing it closer to his mouth.
Caption:
Japan has great potential.
Your power will create value.
Description:
A baby in brown clothes and an apron is being fed with a yellow spoon.
A woman in a yellow sweater and a boy in green appear.
The boy is eating bread, and the woman is helping him eat it by holding it with her hands, laughing. The boy and the woman are looking at each other with laughter.
The screen fades to white.
The black text "Talk to JETRO First!" appears in the center of the screen.
The text fades to white, and JETRO and INVEST JAPAN logos appear.
