Business Expanding B&B Trade International, a leading Tunisian Trading Company establishes a Japanese subsidiary in Kanagawa Prefecture

B&B TRADE International, a leading food stuff exporter under the La Rose Blanche Group, a Tunisian flour milling processor with a high market share in Europe and the U.S., established an import base for flour and its processed products and dates in Kanagawa Prefecture in January 2021.

B&B TRADE International, a subsidiary of the La Rose Blanche Group, a leading flour milling processor with over 100 years of history in Tunisia, exports processed wheat products such as pasta, bread flour, semolina and couscous, as well as Tunisian Deglet Nour dates, processed pitted dates, Harissa and Canned Tunisian food specialties.

The company has been developing products in the Japanese market for 12 years through distributors, and in January 2021, it established AMILCAR TRADING COMPANY LLC in Kanagawa Prefecture with the aim of expanding the ethnic food market and developing couscous and dates products specifically for the Japanese market. The company is also considering manufacturing products for the Japanese market in Japan in the future.