- 5th largest trade volume in the world
- Strategic base for the Asia-Pacific region
- 4th largest economy in the world
Reasons to Choose Japan
A world-class business environment, Japan provides fertile ground for innovation, and endless possibilities for business expansion. That’ s why global business leaders have chosen to invest here.
Work with JETRO to map out a path to success and launch your business in the Japanese market.
PDF “Reasons to Choose Japan”
The “Reasons to Choose Japan” is also available in PDF.
A Free and Expansive Market Environment
Why does the Japanese market continues to attract global attention? Here are three key reasons why investing and doing business in Japan can open new doors and lead to greater success.
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A Flexible, Expansive Market
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A Foundation of Trust and Stability
- Increasing direct investment in Japan
- 2nd in Asia in FDI Confidence index
- Leader in political stability and governance in G20
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A Promising Economy for Growth
- Rising corporate profits
- Wage growth
- Carbon neutrality targeted for 2050
A Sophisticated Business Environment
In addition to excellent support systems ready to maximize business potential, Japan offers a well-developed business environment and fertile conditions for growth. These three factors are the keys to the future success of your business.
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The Ideal Environment for Innovation
- Leader in R&D spending in G7
- Robust open innovation
- Diverse startup ecosystem
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Business-Friendly Government Policies
- An international financial center
- Support for foreign-capital companies
- Favorable business environment
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A Highly-educated Workforce and Advanced Technology
- Highest number of researchers in G7
- Leader in IT engineering talent
- Leader in tertiary education enrollment rate in G7
A Secure Living Environment
A thriving business is built on a stable and secure lifestyle. Discover Japan’s comfortable, advanced living environment.
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A Reliably High Standard of Living
- Excellent transportation network
- Numerous international schools
- Lowest crime rate in G7
Explore More
In Japan, key industries are supported nationwide. Explore the latest information on various industry sectors in Japan, including government policies, incentives, and examples of foreign companies entering the market.
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Digital Technology
IMD's Digital Competitiveness Ranking
8rd in the world
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Life Science
Pharmaceuticals market size (2022)
3rd largest in the world
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Sustainability and Energy
Renewable energy supply growth rate
75% Compared to FY 2010
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Manufacturing
Manufacturing value added
3rd in the world
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Tourism and Hospitality
Travel Spending by Foreign Visitors to Japan(2023)
35 billionUSD
We provide comprehensive support, providing orientation to the local business landscape while helping with everything from market entry planning to establishing an office to expansion of your business. Take the first step with JETRO, an organization dedicated to supporting international businesses.
Contact Us
Investing in and collaborating with Japan
We will do our very best to support your business expansion into and within Japan as well as business collaboration with Japanese companies. Please feel free to contact us via the form below for any inquiries.
Inquiry FormJETRO Worldwide
Our network covers over 50 countries worldwide. You can contact us at one of our local offices near you for consultation.
Worldwide Offices