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Welcome to the official website of JETRO

The Japan External Trade Organization, or JETRO, is a Japanese government-related organization that promotes mutual trade and investment between Japan and the rest of the world. If you're thinking of expanding your business into Japan, this is the place to start.


Consultation services are available in Sydney and Melbourne for companies looking to expand into Japan, such as business registration advice, market information and a range of free services.

JETRO provides specialised business advice in Japan and offers free office space for up to 50 days in major Japanese cities.



Generous financial assistance is available to companies to exhibit their products at international exhibitions in Japan. Regional investment programs are also available to companies looking to expand into regional areas of Japan. Find out more today.

We provide industry-specific market reports which cover the essentials such as market overviews, distribution channels and import procedures in Japan. These are among the best resources for determining market entry strategies.

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Japanese and Foreign Companies Find Opportunities in Cloud Computing (July 27, 2010)

computer.jpgThe cloud computing market in Japan has been given another recent boost, which is exciting news for Japanese and non-Japanese cloud computing providers alike. Ministerial talks were recently held between Japan and Australia to discuss collaborative strategies for technology exchange, cyber security, broadband and smart grid development.

Attractive Sectors: Retail (July 23, 2010)

retailpic.jpgJapan boasts the world’s second largest retail market, with a value exceeding US$1,124 billion (135 trillion yen, 2007). In addition to its size, the enormous influence of Japan’s retail industry attracts global attention as being the origin of many Asian trends. For retailers in particular, the Japanese market offers an abundance of diverse opportunities to sell products and services that offer luxury, style, convenience and high value.

JETRO at High Speed Rail World Australia 2010 (July 20, 2010)

bullet-train.jpgThis year, JETRO Sydney is a gold sponsor of the inaugural High Speed Rail World Australia 2010 Conference, held at the Intercontinental Hotel, Sydney, on August the 24th and 25th.

High Speed Rail World Australia is the region’s first and only conference dedicated to examining the issues and challenges that need to be addressed in order to make High Speed Rail a reality in Australia.

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